The overall vision is...
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Create accessible, affordable, quality, up to date small business education. This will be done by integrating a comprehensive AI chatbot into the membership platform, so you can literally be coached 24/7 and NEVER get stuck or overwhelmed. (note - this is currently being built and will launch in December, current members can be a part of the build process as we test the bot)
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The community is the hero – you get to contribute and benefit from the community
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Moving away from privileged access and towards equal opportunity
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Moving away from pay to play and towards play to get paid
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Moving away from 'success porn marketing' to humble value
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From 2024, an affiliate system pays members 20% on sales.
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10% of revenue (yes revenue, not just profit) goes to charity supporting education for girls in developing countries, from 2025. For context, the biggest charity giving business in Australia is BHP, and they give just over 1%.
Effective change takes time and commitment. We're not changing the industry overnight, but we can start NOW.